BRAND OBJECTIVE:

Create a recording studio to allow for artists to authentically create and collaborate among kindred creatives

PROJECT OUTLINE:

Design a brand that’s breaks the mold of traditional recording studios

PROJECT GOALS:

  • Create very aesthetically dynamic brand to communicate the studio’s artist-forward intentions

  • Visually demonstrate the professionalism of the studio but also the grunge music routes of the founder

  • Draw a visual metaphor between the studio’s name and music

  • Generate a logo that can strongly stand-alone in merchandise

  • Continuously update the brand to include a collection of animals that can tie into charitable efforts towards endangered animal preservation

 
 
 
 

ENTAILED

  • Logo (Illustrator)

  • Branding (Illustrator + Photoshop)

  • Merch Mockups

  • Business cards

  • Adjunct merch materials for the client’s band, Checkerneck