BRAND OBJECTIVE:

Provide communities the tools to have a stronger network to collectively care for their high-needs loved ones

PROJECT OUTLINE:

Design an app look and structure to use as a foundation to pass on to greater app development

PROJECT GOALS:

  • Design a brand that is minimal and friendly to appeal to wide age range of user-base and their range of abilities

  • Create the structure Ui based off of founder Philip Guidon’s creative vision (preliminary design in Figma)

  • Create a second large-scale accessible Ui design (Figma)

  • Structure materials to hand off preliminary Ui to Project Manager / Ui Designer Anastasia Serbaeva for full development

 
 
 

ENTAILED

  • Logo

  • Branding

  • Initial Ui design and accessible larger scale formatting Ui design (Figma)

  • Initial Iconography set

  • Web Design (Squarespace)

VIEW ON APP STORE
 
VIEW UPDATED WEBSITE
 

Above graphic was collaborated on with Ui Designer, Anastasia Serbaeva (she/her), for sourcing her design updated in-app screenshots

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