OBJECTIVE:

Celebrate the Trevor Project’s 25 years in service of protecting LGBTQ+ Young People

PROJECT OUTLINE:

Develop a series of campaign materials to convey to donors the impact of the last 25 years and the prospective need for future progress

PROJECT GOALS:

  • Develop a campaign look and feel that complements the existing brand while standing out as a unique event

  • Design and outline all campaign assets in an organized manner to send out to email partners

  • Be able to seamlessly integrate the branding into varied in-person and digital event materials

 
 

Above are the self-instigated original ideations

At the right are the final logos completed under the Creative Direction of Nathanio Strimpopulos

 
 
 

ENTAILED

  • Logo design (in collaboration with Creative Director Nathanio Strimpopulos)

  • Designing digital and print assets (Illustrator + Google Sheets templates)

  • Composing branded event imagery, invites, and other materials

  • Compiling campaign photo library for the campaign toolkit (Frame.io + Google Sheets)

  • Creating a timeline motion graphic (After Effects)